During the pandemic, consumption habits changed rapidly, indicating that consumers are increasingly concerned with building a more sustainable future.
In its Top 10 Global Consumer Trends 2022 report, Euromonitor International highlights that 67% of consumers worldwide sought to make a positive impact on the environment in 2021 through their daily actions.
On a national scale, the Healthy and Sustainable Living 2021 survey reveals that 86% of Brazilians want to reduce their individual impact on the environment and nature.
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